The Agricultural Society of Kenya (A.S.K) is proud to unveil the 2025-2029 Strategic Plan, a transformative roadmap designed to propel the Society into a future of innovation, sustainability, and growth.
This plan is anchored on our vision, “A World-Class Agricultural and Trade Forum” and is guided by our mission to promote excellence in agriculture, trade, and allied sectors through exhibitions, research, technology, and innovations for food security, employment, and wealth creation.
Under the theme “Promoting Climate Smart Agriculture and Trade Initiatives for Sustainable Economic Growth”, this Strategic Plan lays out a structured approach to enhancing our impact and relevance in the agricultural and trade ecosystem. It is built upon key result areas that define our priorities and action plan for the next five years:
- Enhancing marketing, publicity, membership and outreach to expand our impact and visibility.
- Strengthening resource mobilization, partnerships, and facilities development to ensure financial sustainability.
- Advancing research, innovation, and technology to boost productivity, competitiveness, and resilience.
- Building institutional capacity to enhance operational efficiency and service delivery.
Through these key result areas, we envision a future where A.S.K continues to be “Your Agricultural and Trade Partner of Choice”, creating opportunities that drive prosperity for farmers, traders, and investors.
We extend our sincere appreciation to all players involved in the formulation of this Strategic Plan, our key stakeholders, the two levels of Government, (National Government and the Country Governments), the Ministry of Agriculture and Livestock Development and other line Ministries, industry partners, exhibitors and the entire Society Leadership. Your invaluable contributions have shaped a forward-looking strategy that reflects the aspirations of the sector.
As we embark on this journey of implementation, we call upon all stakeholders to work collaboratively with us to ensure the success of this plan. A strategy is only as strong as its execution, and with your support, we are confident in delivering tangible impact over the next five years.
Mrs. Annabel Kiriinya, EBS
National Chairperson